Polaire Auto Equipment

Polaire is a trademark of the Joubert Group specialising in equipment and accessories for the automotive, sports/leisure and DIY markets. Whether in the city or the country, at sea or in the mountains, Polaire has accompanied and facilitated the daily lives of many motorists for more than 20 years.

Polaire is a partner to numerous national and European car manufacturers, tyre manufacturers and car centres offering a varied range of products to suit all budgets and for every vehicle: textile and metal snow chains and socks, roof boxes, bicycle carriers, hubcaps, etc.

Opt for our products and travel without limits: transport everything, everywhere in all weathers!


Sourcing, design and development of innovative products based on an effi cient R&D department. We are a member of the BNA (vehicle standardisation offi ce) as France expert for the BNA 1400 commissions.


We offer complete ranges for each of our segments thanks to our knowledge of the markets. For private label products, our “à la carte” service can meet unique requests.


With an integrated and dedicated sales force, we accompany our customers in the implementation of merchandising, product training and various events. We provide you with an effi cient and reactive after-sales and logistics service.


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